Retail

They browsed online. Now you know they walked in.

When a shopper logs into your store WiFi, CaptiveWiFi adds the visit to their Klaviyo profile - right next to what they browsed and left in their cart on your Shopify store. No purchase needed.

Book a demo Sign up, it's free
Works with Shopify through Klaviyo
Matched by email
No purchase needed
GDPR compliant from day one
1,847 venues worldwide
How it works

Online and in store, on one Klaviyo profile.

It works through Klaviyo. Shopify's own Klaviyo integration already sends what shoppers do online to their Klaviyo profile. CaptiveWiFi's Klaviyo integration adds the store visit to that same profile when they log into your guest WiFi.

Matching is by email. A store visit joins up with online activity when the email used at WiFi login matches a Klaviyo profile. There is no direct Shopify connection.

See the Klaviyo integration
1
A shopper browses your Shopify store They view products or leave a cart. Shopify's Klaviyo integration syncs that activity to their Klaviyo profile.
2
They visit your store and log into the WiFi Your branded WiFi login page asks for their email and marketing consent.
3
The visit lands on the same Klaviyo profile CaptiveWiFi's Klaviyo integration adds the store visit to the profile with the matching email. They do not need to buy anything.
What you can do

Use store visits in Klaviyo.

Flows triggered by a store visit
A WiFi login fires a Klaviyo custom event in real time. Trigger flows from a first visit, a return visit or a lapsed shopper.
Segments of shoppers who visited
Build Klaviyo segments from store visits, such as shoppers who visited a store but have not placed an order since.
Which store, how often
Every visit carries the store name and location, and the profile keeps a visit count. Segment by store, frequency and recency.
Emails followed by a visit
When a contact clicks a Klaviyo campaign and then visits a store within a set window, you can see that the email was followed by a visit.
New shoppers added to Klaviyo
Shoppers who are not in Klaviyo yet join your lists from WiFi login with a verified email and a consent record.
Consent kept in sync
Every contact carries a consent record. Unsubscribes sync both ways between CaptiveWiFi and Klaviyo.
Example

One shopper, from cart to counter.

An example of how a single shopper's week looks in Klaviyo once store visits are added.

1
Online: views a jacket, leaves it in her cart Sarah is already on your email list. Shopify's Klaviyo integration adds the product view and the cart to her Klaviyo profile.
2
In store: logs into the WiFi On Saturday she walks into your shop and logs into the guest WiFi with the same email.
3
In Klaviyo: the visit sits next to the cart CaptiveWiFi adds the store visit to her profile. It counts whether or not she buys anything.
4
Your follow-up A Klaviyo flow you set up, triggered by the store visit, sends her a follow-up email.
Used by

Retailers using CaptiveWiFi.

Shackleton Batch LDN
FAQ

Common questions from retailers.

How does a store visit join up with online activity?
By email. When the email a shopper uses at WiFi login matches a Klaviyo profile, CaptiveWiFi adds the store visit to that profile, next to the activity Shopify's Klaviyo integration has already synced. If the shopper uses a different email, or is not in Klaviyo yet, the visit is not linked to their online activity.
Do you connect directly to Shopify?
No. There is no direct Shopify connection. It works through Klaviyo: Shopify's own Klaviyo integration syncs online activity, and CaptiveWiFi's Klaviyo integration adds the store visit. You need Klaviyo connected to your Shopify store. See Shopify and CaptiveWiFi.
Does the shopper need to buy something?
No. The visit is recorded when the shopper logs into your guest WiFi, so you see store visits from shoppers who did not buy anything.
Is this GDPR compliant?
Yes. CaptiveWiFi only syncs contacts to Klaviyo where the guest has explicitly opted in at the WiFi portal. Every record includes a consent timestamp, the exact consent wording, and IP address. Unsubscribe sync is bidirectional. A full DPIA is available on request.
Does it work with our existing WiFi?
In most cases, yes, with no hardware changes. CaptiveWiFi works with the access points stores already run, including UniFi, Meraki, Ruckus and Aruba. See all supported hardware.
Retail

They walked in.
Now Klaviyo knows.

Add store visits to the Klaviyo profiles your Shopify store already builds.

Book a demo Explore the platform

Also built for

Restaurants
Hotels
Bars and Pubs
Food Halls

Related reading

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Shopify and CaptiveWiFi
GDPR-compliant WiFi data capture
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