Captive Conversations

Fi Sellick - Square and the Art of Simplicity: How Tech Supports Hospitality Excellence

July 25, 2025 59:11

In this episode of Captive Conversations, Adam sits down with Fi Sellick — UK Head of Strategy at Square — to talk about what hospitality really means in a world of tech, loyalty, and data.Expect laughs, lessons, and a love letter to cheese, coffee, and customer experience.🎙 In this episode:🧀 Cheese, chaos, and the charm of a proper deli📲 How Square designs loyalty for real humans☕ Coffee, cult...

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